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Greubel Forsey Announces Leadership Transition

APRIL 29 2024    |    Brand News

It is with great pleasure that we inform you of a leadership transition at our partner Greubel Forsey. After four outstanding years as CEO, Antonio Calce will be passing the torch to his close colleague Michel Nydegger to assume the CEO position on August 5, 2024. We extend our sincere gratitude to Antonio Calce for his exemplary leadership, dedication, and contributions during his tenure, which have greatly furthered Greubel Forsey's success both financially and in organizational development. 

Michel Nydegger is a long-standing member of Greubel Forsey's Atelier who has acquired invaluable experience in his various roles since 2016. Over the past four years, he has superbly led Marketing & Communication under Antonio Calce's direction. His appointment as CEO reflects his deep understanding of Greubel Forsey's vision and strategic goals. 

Antonio Calce will take on the role of Vice President and ensure a seamless transition. Meanwhile, Greubel Forsey will remain independently owned under the continued leadership of Robert Greubel, Stephen Forsey, and Antonio Calce. 

As a valued partner of Greubel Forsey, we appreciate your loyal support and look forward to continuing our partnership under Michel Nydegger's new stewardship. This leadership transition will assure Greubel Forsey's position at the forefront of fine watchmaking for many years to come.


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MARCH 31 2025    |    Watches and Wonders 2025

Chronoswiss Unleashes the Q-Repeater – A Chiming Masterpiece combining Legacy and Future

Time is not just seen—it is heard.

Chronoswiss presents the Q-Repeater Scream and Q-Repeater Blue Note, two extraordinary Quarter Repeater timepieces that merge the sonic beauty of timekeeping with cutting-edge mechanical architecture. The watchmakers from Lucerne have created a bold reinvention of sound, design, and independent watchmaking deeply rooted in Chronoswiss history. Housed in a Grade 5 titanium case, these 42mm skeletonized masterpieces reveal the intricate mechanisms behind their chiming complication. Every press of the 10 o’clock pusher activates the mesmerizing quarter repeater function, where hammers strike to audibly indicate the hours and quarter-hours, making time a true sensory experience. At its core lies a legacy movement, rooted in the vision of Chronoswiss founder Gerd-Rüdiger Lang. First introduced in the 1990s and exclusively produced for Chronoswiss, this legacy caliber has been taken from our archives, meticulously restored, refined, and reborn in the Atelier Lucerne, making these two timepieces an extraordinary link between the past and the future.

What the watchmakers of Lucerne have achieved here is the ultimate evolution—the heart beats with the legacy of the past, carrying its passion and memories, while the body is Modern Mechanical, engineered for the next century and beyond.

Q-Repeater Scream – A Chiming Rebel
This is not your grandfather’s repeater. The Q-Repeater Scream is a wild, untamed spectacle—combining bold design and mechanical precision unlike anything in watchmaking. The multi-level dial is a skeletonized stage and at the same time part of the movement, where CVD-coated bridges in electric blue, orange, and purple hold the Paraiba green minute ring, the floating hour, as well as the small seconds rings. At 1 o’clock, the heart of this spectacle is fully visible: the striking hammers, set to release a mechanical rock concert at the press of a button.

As you can tell by the name already, it’s not just about what you see. It’s about what you hear. Every chime is a scream of innovation, breaking free from the traditions of classical repeater watches. Even the legacy movement itself becomes part of the gig, holding the Super-LumiNova blocks and hand-guilloché bridges—one of which moves when the mechanism is activated, adding to the dynamic energy of the dial. The watchmakers of Lucerne refer to the glowing ceramic blocks as “chicken heads”, a nod to the iconic amplifier knobs found on rock concert stages—designed to crank up the sound and electrify the crowd.

Caged in 42mm of titanium, the Q-Repeater Scream is limited to just 25 pieces. As only very few of the legacy movements exist this might be the final tour of the band. Each piece is a testament to mechanical defiance and unfiltered artistry. A Quarter Repeater like no other— built for collectors who dare to embrace the wild side of watchmaking.

Q-Repeater Blue Note – The Sound of Elegance
For those who seek a symphony rather than rock n roll, the Q-Repeater Blue Note takes a more refined yet equally innovative approach. Inspired by the expressive power of jazz and blues, the navy blue CVD-coated skeletonized dial and bridges which are part of the movement, play on contrasts with a silver hour ring and luminous white Super-LumiNova markers, creating a harmonious composition of mechanics and design.

In music, a blue note is an altered pitch—intentionally deviating from the standard, creating a sound that is richer, deeper, and full of soul. One could say – the Chronoswiss way of making watches – and music. The Q-Repeater Blue Note embodies this philosophy, blending traditional watchmaking with a contemporary edge, offering a timeless yet unconventional melody of time.

Like the Scream, the Blue Note features the multi-level regulator dial, a fully visible quarter repeater mechanism, and a restored historical movement, revised and refined by thewatchmakers in Lucerne. It is a timepiece that doesn’t just mark time—it composes it.

Time Reimagined, Sound Reinvented
The Q-Repeater Scream and Q-Repeater Blue Note stand as testaments to Chronoswiss’ relentless drive to push boundaries. With only 25 pieces per model, these Quarter Repeaters are more than just rare; they are audible declarations of mechanical mastery.

This is not just a watch. It is an experience. A fusion of sound and time, crafted for those who appreciate the extraordinary. Chronoswiss has never followed the expected path. The future of independent watchmaking starts here—with a chime.

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AUGUST 19 2025    |    Novelties

Chronoswiss Celebrates 30 Years of Horological Innovation with the Opus Purple Rain Limited Edition

Chronoswiss celebrates three decades of horological mastery with the launch of the Opus Purple Rain, a bold and limited edition chronograph that reimagines the brand’s iconic skeletonized timepiece. Limited to just 30 pieces worldwide, this anniversary edition marks a milestone in modern independent watchmaking, honoring the legacy of the original Opus while pushing the boundaries of design and mechanical transparency.

First introduced in 1995 by Chronoswiss founder Gerd-Rüdiger Lang, the Opus revolutionized the chronograph landscape by exposing its intricate movement architecture on the dial side—a radical departure from the traditionally closed and utilitarian chronographs of the time. The Opus became a symbol of mechanical artistry and a signature of the brand’s avant-garde spirit.

The Opus Purple Rain carries this legacy into the future with unapologetic flair. Encased in Grade 5 titanium and finished with a radiant purple CVD coating, the watch is both lightweight and visually arresting. Its skeletonized dial, also rendered in ultraviolet hues, reveals the ruthenium-coated Chronoswiss C.741S automatic chronograph caliber, offering a 46-hour power reserve and a full suite of chronograph functions including central seconds, 30-minute and 12-hour counters, small seconds, and date.

Adding to its rebellious character is a white UV-reactive leather strap that transforms into glowing purple when exposed to sunlight—an unexpected and surreal tribute to the energy behind this creation. Signature Chronoswiss elements such as the onion crown, coin-edged bezel, and patented Autobloc screw-in lugs remain intact, anchoring the watch in its heritage while embracing a futuristic aesthetic.

“The Opus Purple Rain is not just a commemorative piece—it’s a statement,” said Chronoswiss CEO Oliver Ebstein. “It embodies the spirit of mechanical transparency and innovation that has defined Chronoswiss for 30 years. This is a watch for those who dare to see how far precision and design can be pushed.”

With only 30 pieces produced, the Opus Purple Rain is destined to become a collector’s treasure—a celebration of the past, a vision of the future, and a mechanical theatre on the wrist. 

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AUGUST 13 2025    |    Novelties

The Golden Era Begins: Mirrored Force Resonance in Rose Gold

Armin Strom proudly unveils a new expression of its horological mastery with the launch of the Mirrored Force Resonance in 18K Rose Gold. This limited edition marks a significant milestone for the brand’s most iconic timepiece, blending technical innovation with timeless elegance.

A First in Rose Gold

For the first time, Armin Strom’s signature case is crafted from 18K rose gold, offering a warm and luxurious aesthetic. The 43 mm case features alternating brushed and polished finishes, enhancing its sculptural presence. Beneath the sapphire crystal, a bold black off-centre dial showcases a handcrafted sunray guilloché pattern, created using a traditional rose engine lathe. A chapter ring with circular finishing adds depth and texture, while a dark grey Alcantara strap completes the refined look.

Resonance Engineered for Performance

At the heart of this timepiece lies the Caliber ARF21, a manually wound movement that exemplifies Armin Strom’s pioneering work in resonance watchmaking. The patented Resonance Clutch Spring synchronizes two independent balance wheels, enhancing precision and chronometric stability. A pusher at 2 o’clock resets the twin seconds counters, offering a visual demonstration of the resonance mechanism’s accuracy.

Craftsmanship Without Compromise

Every surface of the movement is meticulously hand-finished, visible through sapphire crystals on both sides of the case. Techniques such as hand-beveling, black polishing, perlage, and circular graining highlight Armin Strom’s commitment to haute horology. Each watch is assembled twice to ensure mechanical integrity and flawless finishing.

Limited Edition of 15 Pieces

This exclusive release is limited to just 15 pieces, each priced at CHF 88,000. It represents a rare opportunity to own a timepiece that embodies both technical brilliance and artisanal beauty.
A Statement from Claude Greisler

“The introduction of an 18-karat rose gold case marks a significant milestone for the Mirrored Force Resonance series. This choice of material not only enhances the aesthetic appeal but also underscores our commitment to offering a diverse range of options to our clientele,” said Claude Greisler, Co-Founder and Master Watchmaker at Armin Strom.

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MARCH 24 2025    |    Watches and Wonders 2025

Constant Force Tourbillon 11, yellow gold edition - A celebration of watchmaking ingenuity

The 41.5 mm diameter Constant Force Tourbillon 11 watch in 18-carat yellow gold, released by Arnold & Son as a limited edition of 11, is driven by a hand-wound mechanical movement. Equipped with two barrels to give a 100-hour power reserve, this timepiece was entirely developed and built at the manufacture in La Chaux-de-Fonds. It is fitted with a constant force mechanism visible on the enamel dial and is regulated by a tourbillon that can be seen on the back. The architecture of this calibre is inspired by that of the timekeeping instrument driven by the first tourbillon created by Abraham-Louis Breguet in 1808, based on a chronometer movement designed by John Arnold. This first tourbillon regulator, now in the British Museum, was given to John Roger Arnold by the Paris-based watchmaker in honour of his scientific collaboration and friendship with his father. The Constant Force Tourbillon 11 timepiece, designed to mark the end of the 260th anniversary celebrations of John Arnold’s legacy, pays tribute to the watchmaker’s ingenuity and his close association with Abraham-Louis Breguet.

The greatest watchmakers of the Age of Enlightenment often knew each other. Some of them exchanged views and appreciated each other despite language barriers and political obstacles. And this was the case with John Arnold and Abraham-Louis Breguet. These two watchmakers, undoubtedly the most productive of the second half of the 18th century, forged a friendship that nothing could shake, not even the throes of war between the two countries or the French Revolution. Aware of their respective talents, during Abraham-Louis Breguet’s frequent trips to London between 1789 and 1791, they shared their views and knowledge of the principles of timekeeping, furthering the science of timekeeping, which in their eyes definitely knew no frontiers.

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JUNE 25 2025    |    Novelties

Introducing the Armin Strom Gravity Equal Force Ultimate Sapphire Blue

We are thrilled to announce the launch of the Armin Strom Gravity Equal Force Ultimate Sapphire Blue, a masterpiece of Swiss horology that combines technical innovation with glacial elegance.

Design & Aesthetics

The watch features a 41 mm stainless steel case and an off-center transparent sapphire crystal dial with a subdial. The main plate, crafted by Kari Voutilainen, showcases a stunning glacial blue guilloché pattern. The color palette of silvery greys and soft blues is inspired by the serene beauty of Swiss glacial lakes. The watch is completed with a blue nubuck leather strap with ice blue stitching.

Movement & Mechanics

Powered by the proprietary Caliber ASB19, the Gravity Equal Force Ultimate Sapphire Blue is the world’s first automatic movement with a patented stop-work declutch mechanism and Geneva cross. This ensures consistent torque and precision across a 72-hour power reserve. The movement is visible through both the front and back sapphire crystals, and features hand-finished components with perlage, Geneva stripes, and circular graining.

Craftsmanship

Each watch is assembled twice to ensure reliability and refinement. Every component is hand-finished in Biel/Bienne, emphasizing traditional techniques and an open-worked design.

Brand Philosophy

Armin Strom celebrates Swiss horological tradition and innovation. Founded in 1967 and revitalized in 2009 by Claude Greisler and Serge Michel, the brand is known for exposing movement mechanics on the dial side. Their motto, “The Science of Movement,” reflects their dedication to precision and craftsmanship.

Limited Edition

The Gravity Equal Force Ultimate Sapphire Blue is limited to just 25 pieces per year, making it a truly exclusive timepiece.
 

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JUNE 25 2024    |    Novelties

Back in sleek anthracite: Armin Strom unveils the One Week Manufacture Edition

Biel/Bienne, Switzerland, 26 June 2024: Following the inaugural redesigned One Week First Edition that made its debut in 2023, Armin Strom unveils a new version of the successor to its first-ever manufacture movement with the One Week Manufacture Edition. The highly architectural openworked movement, housed in a sleek and sporty steel case with an integrated bracelet, is now presented in a range of grey and anthracite hues. Limited to 100 pieces, the One Week Manufacture Edition foregoes colour to bring out the beauty of its uniquely constructed manual calibre.

15 years ago, independent watchmaking brand Armin Strom took a major leap that would forever change its trajectory. Realising that the path to true independence lies in mastering every step of the process, it established its very own manufacture in Biel. A year later, the first timepiece produced by its vertically integrated manufacture was unveiled: the One Week. Entirely developed and manufactured in-house and designed with symmetrical harmony in mind, it stood out thanks to its unique movement architecture featuring two barrels that together provide a seven-day power reserve. This milestone marked the beginning of many new calibres and innovations by the Armin Strom manufacture, showcasing their dedication to the science of movement and garnering the admiration and respect of even the most discerning and seasoned collectors.

The new One Week Manufacture Edition completely reimagines this milestone calibre in line with the brand’s recent bolder, more three-dimensional approach to calibre design, all in a sleek and serene execution that further highlights its ingenuity and uniqueness. The mainplate, bridges and parts, visible on the dial thanks to the openworked movement design, are anthracite PVD coated for a striking look.

As Armin Strom founder Serge Michel notes: “Collectors who missed the opportunity to get a first edition of the redesigned One Week will now have another chance. The Manufacture Edition of the new One Week will be limited to 100 pieces.”

Sporty yet classy, this model exudes calmness and serenity with its anthracite tones and the symmetrical harmony of its in-house movement.

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