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GREUBEL FORSEY UNVEILS HAND MADE 2: THE ULTIMATE EXPRESSION OF TRUE HAND WATCHMAKING

JANUARY 21 2025    |    Novelties

Hand Made 2 embodies the ultimate pursuit of hand watchmaking. Every component, whether visible or hidden, is created, finished, and assembled by hand with unprecedented rigor. Over 5,000 hours are required to complete the 270 components of this four handed 40.9mm timepiece, 96% of which are entirely handmade. Only two to three such timepieces can be crafted each year, our commitment to the highest level of craftsmanship.

 

In a highly mechanised industry where the concept of "hand made" is often opaque, Greubel Forsey stands out with a transparent and very strict definition, showcasing exactly what "hand made" truly means to reach its standards.

WHAT HAND MADE MEANS TO GREUBEL FORSEY
For Greubel Forsey, "hand made" entails:

  1. All components, except five – sapphire crystals, case gaskets, spring bars, mainspring, and most jewels – are crafted by hand using traditional tools such as a precision lathe, a jig-borer, or a pantograph. A major milestone of the Hand Made 2 is the creation of a handcrafted conical jewel for the power reserve indicator, advancing handcraftsmanship even further.
  2. Each component is manually machined with tolerances of just a few microns, achieving a precision comparable to modern CNC machines.
  3. Every component, whether visible or hidden, is meticulously finished by hand.
  4. Each timepiece is assembled entirely by hand by a single watchmaker.

 

HAND MADE 2: PUSHING THE LIMITS
Distinctly Greubel Forsey yet revolutionary, Hand Made 2 pushes technical and aesthetic boundaries. Its large conical jewel symbolises this pursuit. In its workshop, Greubel Forsey preserves rare skills, develops unique expertise, and passes it on to future generations with an inexhaustible passion for innovation.

 

MASTERING THE BALANCE SPRING
Since 2012, Greubel Forsey has been rediscov¬ering traditional techniques for crafting balance springs, a key component for timekeeping pre¬cision. Each spring is made from a carefully selected alloy for its unique properties and individually adjusted by an expert watchmaker. This complex process, including coiling, cutting, and manually adjusting terminal curves, ensures perfect synchronisation with the balance wheel.

 

TIMELESS AESTHETICS AND EXCEPTIONAL RARITY
Hand Made 2 combines 18th-century elegance with Greubel Forsey’s signature modern innovation. The barrel and balance bridges create remarkable harmony, each enhanced by five artisanal finishes: frosted, black-polished, straight-grained, polished flanks and bevels, and the polished chamfers ac¬cented by olive-domed jewels set in gold chatons.

The hand-frosted German silver contrasts beautifully with the Grand Feu enamel dials for the hours, small seconds, and power reserve. Blued steel hands, deep red rubies, golden reflections of wheels and barrels, and the bright edges of polished steel bridges bring a vibrant chromatic depth to every component. Beneath a thin bezel, the architectural movement opens up to the ob¬server, offering a unique perspective throughout the timepiece. The case back extends this harmony, revealing a perfectly coherent mechanism where every detail reflects extraordinary handcrafts¬manship. The Hand Made 2 is not merely a watch; it is an invitation to admire excellence through a mechanical work of art.

 

EXCEPTIONAL RARITY
Each year, Greubel Forsey’s Hand Made workshop can complete only two to three Hand Made 2 time¬pieces, making it one of the rarest and most ex¬clusive creations from the Greubel Forsey Atelier.

 


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AUGUST 13 2025    |    Novelties

The Golden Era Begins: Mirrored Force Resonance in Rose Gold

Armin Strom proudly unveils a new expression of its horological mastery with the launch of the Mirrored Force Resonance in 18K Rose Gold. This limited edition marks a significant milestone for the brand’s most iconic timepiece, blending technical innovation with timeless elegance.

A First in Rose Gold

For the first time, Armin Strom’s signature case is crafted from 18K rose gold, offering a warm and luxurious aesthetic. The 43 mm case features alternating brushed and polished finishes, enhancing its sculptural presence. Beneath the sapphire crystal, a bold black off-centre dial showcases a handcrafted sunray guilloché pattern, created using a traditional rose engine lathe. A chapter ring with circular finishing adds depth and texture, while a dark grey Alcantara strap completes the refined look.

Resonance Engineered for Performance

At the heart of this timepiece lies the Caliber ARF21, a manually wound movement that exemplifies Armin Strom’s pioneering work in resonance watchmaking. The patented Resonance Clutch Spring synchronizes two independent balance wheels, enhancing precision and chronometric stability. A pusher at 2 o’clock resets the twin seconds counters, offering a visual demonstration of the resonance mechanism’s accuracy.

Craftsmanship Without Compromise

Every surface of the movement is meticulously hand-finished, visible through sapphire crystals on both sides of the case. Techniques such as hand-beveling, black polishing, perlage, and circular graining highlight Armin Strom’s commitment to haute horology. Each watch is assembled twice to ensure mechanical integrity and flawless finishing.

Limited Edition of 15 Pieces

This exclusive release is limited to just 15 pieces, each priced at CHF 88,000. It represents a rare opportunity to own a timepiece that embodies both technical brilliance and artisanal beauty.
A Statement from Claude Greisler

“The introduction of an 18-karat rose gold case marks a significant milestone for the Mirrored Force Resonance series. This choice of material not only enhances the aesthetic appeal but also underscores our commitment to offering a diverse range of options to our clientele,” said Claude Greisler, Co-Founder and Master Watchmaker at Armin Strom.

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MARCH 02 2026    |    Novelties

Introducing the Armin Strom Mirrored Force Resonance Ruby

ARMIN STROM introduces a compelling new interpretation of its most emblematic complication with the debut of the Mirrored Force Resonance Ruby. This creation stands out through its extraordinary natural ruby dial, sourced and crafted by a local Swiss stone artisan. The brand selected only genuine ruby exhibiting depth of colour, fine inclusions, and naturally occurring variations—features that are not flaws but signatures of authenticity, shaped by geological processes over millions of years. As light moves across the dial, subtle tonal shifts appear, infusing the watch with a vibrant mineral presence that contrasts strikingly with the symmetry and modernity of the exposed mechanics.

Beyond its visual impact, this edition embodies ARMIN STROM’s belief that materials must carry meaning. While natural ruby asserts its aesthetic and symbolic presence on the dial, synthetic ruby jewels within the movement fulfil their longstanding horological role of reducing friction and ensuring long-term precision. It is a thoughtful dialogue between nature and engineering, where raw mineral beauty coexists with technical necessity.

At the core of the watch lies the hand-finished Calibre ARF21, a manufacture movement entirely designed and produced in-house. Its defining feature is the brand’s patented Resonance Clutch Spring, which connects two independent regulating systems, enabling the balance wheels to oscillate in harmonic resonance. This phenomenon enhances chronometric stability and is visually showcased by a pusher at 2 o’clock that resets both seconds hands simultaneously—a dramatic demonstration of mechanical synchronicity in action. Operating at 3.5 Hz (25,200 vph) and offering a 48-hour power reserve, the movement transforms a centuries-old scientific principle into contemporary watchmaking mastery.

Craftsmanship remains central to ARMIN STROM’s ethos. The bridges feature hand-polished bevels, black-polished screws, perlage, and circular graining, with Geneva stripes enriching the reverse side. As with every ARMIN STROM timepiece, each watch is assembled twice, ensuring absolute performance and finishing quality. This meticulous approach, combined with the vibrant ruby dial, creates a visually dynamic composition—a living interplay between stone, metal, and motion.

Encased in a 43 mm stainless steel case and fitted with a grey Alcantara strap featuring white stitching, the Mirrored Force Resonance Ruby delivers both presence and refinement. It is not merely a new dial variation, but an artistic expression grounded in horological integrity—an encounter between natural geology and mechanical resonance, distilled into a timepiece of exceptional character.

 

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JUNE 16 2025    |    Novelties

Traditional craftsmanship with modern appeal - Moritz Grossmann TREMBLAGE Green

Moritz Grossmann proudly unveils the TREMBLAGE Green, a limited edition timepiece that redefines elegance through heritage craftsmanship and a bold new aesthetic. Available in rose gold and white gold, with only 8 pieces of each, this extraordinary watch is a tribute to the art of traditional engraving and the timeless beauty of horological design.

At the heart of the TREMBLAGE Green lies a dial crafted from German silver, meticulously hand-engraved using the rare tremblage technique. This centuries-old method creates a fine, matte texture that diffuses light with a soft, meditative glow. The dial is finished in a deep, complex green—symbolizing renewal, harmony, and depth—making it a standout piece that remains understated and refined.

Encased in a 41 mm case of 750/000 rose or white gold, the watch is powered by the in-house calibre 100.1, a hand-wound movement visible through a sapphire crystal case back. Every component is hand-finished, from the Glashütte ribbing and polished bevels to the engraved balance cock. The watch features hours, minutes, and a small seconds display with a stop-second function, all operated via a gold crown and lateral pusher.

Completing the look is a hand-stitched dark brown alligator leather strap, offering both comfort and sophistication. The TREMBLAGE Green is not just a timepiece—it is a celebration of “Schönstes deutsches Handwerk” (the finest German craftsmanship), brought to life with modern sensibility and timeless appeal.

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APRIL 29 2026    |    Novelties

A Splash of Fresh Green: Moritz Grossmann Debuts the TEFNUT Silver-Plated by Friction Anniversary Watch

The year 2026 marks a historic milestone for the Moritz Grossmann manufactory in Glashütte, as it celebrates the 200th birthday of its visionary founder and namesake, born on March 27, 1826. A genius watchmaker, scientist, author, and initiator of the German Watchmaking School, Grossmann profoundly shaped the craft of horology and the fate of his hometown. Rather than merely imitating historical concepts, the modern manufactory honors his legacy by blending his cutting-edge philosophy with modern engineering. This dedication to technological perfection and exceptional aesthetics cements its place among the world's elite elite watchmakers.

To commemorate this bicentennial occasion, the brand has unveiled its third anniversary special edition: the TEFNUT Silver-Plated by Friction. Debuting on April 29, 2026, this launch presents an exclusive premiere for collectors—the very first time that the sleek TEFNUT model is made available in a stunning 750/000 yellow gold case, alongside a 750/000 white gold version. Both variations pay homage to their heritage by incorporating an "1826" engraving on the balance cock and showcasing a vintage 1875 "M. GROSSMANN" logo on the dial.

At the heart of the timepiece lies the ultra-flat manufactory calibre 102.1, a hand-wound movement measuring just 4 mm in height and 26 mm in diameter. This compact footprint enables the watch to retain its remarkably elegant, low-profile silhouette. The calibre embodies classic Grossmann pillar movement architecture with a 3/5 plate, incorporating his signature raised gold chatons, an optimized mainspring barrel with bilateral jewel bearings, and a stepped balance cock with a micrometer screw. Each component is meticulously hand-finished to ensure absolute technical and visual distinctiveness.

The defining aesthetic feature of this model is its striking dial, which boasts a rare "silver-plated by friction" finish. Executed entirely by hand in the brand's ateliers, a master artisan brushes a specialized paste of silver powder, salt, cream of tartar, and water onto the brass surface to create a velvety, fine-grained texture that beautifully diffuses light. To provide a contemporary contrast, the numerals, minute scale, and historic logo are rendered in a vibrant green hue. Hovering above are extraordinarily fine, hand-crafted lance-shaped hands, polished in gold for the yellow gold model and annealed to a brown-violet tone for the white gold edition. Each variation is strictly limited to just 12 pieces worldwide.

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AUGUST 26 2025    |    Novelties

Armin Strom Unveils Tribute 1 Sandstein: A Timeless Homage Cast in Sandstone

Drawing inspiration from the natural beauty and architectural heritage of Burgdorf, Armin Strom introduces the Tribute 1 Sandstein, a limited edition timepiece that blends Swiss tradition with modern refinement. With only 50 pieces available globally, this elegant watch pays tribute to the region’s iconic sandstone and the brand’s artisanal roots.

Encased in a 38 mm stainless steel case with alternating brushed and polished finishes, the Tribute 1 Sandstein features a warm sand-toned off-centre dial adorned with a grain d’orge guilloché pattern and Roman numerals. A frosted subdial and matching sand Alcantara strap complete the harmonious design.

At its heart beats the in-house Caliber AMW21, a hand-wound movement offering an impressive 100-hour power reserve. The visible motor barrel, held by a mirror-polished finger bridge, adds a modern technical flair while honoring traditional Swiss watchmaking values.

Through sapphire crystals on both sides, the movement reveals Armin Strom’s signature hand-finishing: hand-bevelled bridges, black-polished screws, Geneva stripes, and circular graining. Each watch is assembled twice, ensuring mechanical precision and aesthetic integrity.  

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MAY 19 2026    |    Novelties

Mechanical Art Transversed: Moritz Grossmann Reveals the BACKPAGE Tremblage Anniversary Edition

The year 2026 marks a historic milestone for the Moritz Grossmann manufactory in Glashütte, celebrating the 200th birthday of its visionary founder and namesake, born on March 27, 1826. A genius watchmaker, scientist, author, and the initiator of the German Watchmaking School, Grossmann profoundly shaped the craft of horology and the fate of his hometown. Rather than merely duplicating historical concepts, the modern manufactory honors his legacy by blending his cutting-edge philosophy with modern engineering. This dedication to technological perfection and exceptional aesthetics cements its place among the world's elite elite watchmakers.

To commemorate this bicentennial occasion, the brand has unveiled its fourth anniversary special edition: the BACKPAGE Tremblage. Debuting on May 19, 2026, this launch presents an exclusive mechanical showcase for collectors—featuring a massive dial opening that reveals the magnificent inner workings of the movement from the front. Crafted with a luxurious three-part platinum case, the watch conceals a subtle celebratory nod on its reverse side: a balance cock delicately engraved with "1826", the birth year of Moritz Grossmann.

At the heart of this timepiece is the hand-wound manufactory calibre 107.0, a technical tour de force that essentially stands as a mirror image of the signature calibre 100.1. To allow components like the Grossmann balance, hand-engraved balance cock, and the triple-band snailing on the ratchet wheel to be admired on the dial side instead of being hidden on the back, the entire movement architecture had to be re-engineered. An additional wheel integrated between the crown wheel and the ratchet wheel reverses the rotation of the drive train, allowing the mirrored escapement and oscillation system to run perfectly in the correct direction.

The defining aesthetic highlight of this model is its German silver dial face, treated with the historic hand-worked tremblage engraving technique. By meticulously guiding a cutter back and forth in tiny trembling movements, master artisans create a vibrant, finely granulated, and uniform matt texture. The remaining dial elements define the watch's character, offered in either an expressive violet or a captivating "blue meteor" galvanized shade, framing the hour display from 11 to 5 o'clock. Strictly limited to 12 pieces per color variant worldwide, the models are completed with matching hand-annealed steel hands and hand-stitched alligator or kudu leather straps.

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