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Chronoswiss Announces Strategic Partnership with ERT Formula E Team, Pioneering Luxury in Electric Motorsports.

MARCH 30 2024    |    Brand News

Chronoswiss is proud to announce a groundbreaking partnership with the ERT Formula E Team, marking a union that champions innovation, sustainability, and the avant-garde spirit of electric motorsports. As a brand synonymous with "Modern Mechanical" timepieces, Chronoswiss sees this collaboration as a natural synergy between two pioneers in their respective fields.
Oliver Ebstein, CEO and Owner of Chronoswiss, expressed excitement about the collaboration. "Joining forces with the ERT Formula E Team is a thrilling new chapter for us. It reinforces our dedication to forward-thinking luxury and aligns with our commitment to sustainable progress. ERT’s trailblazing efforts in Formula E resonate with our own quest for excellence and innovation in watchmaking."
The partnership will integrate Chronoswiss branding into the adrenaline filled world of ERT. From the race cars' sleek mirrors and nose cone to the driver’s gloves, our emblem will feature prominently, ensuring visibility that befits the stature of our craftsmanship.

 

To celebrate the partnership Chronoswiss has launched an exclusive Limited Edition of 50 timepieces: The ReSec Hurricane Volt. A super-charged, yet fully mechanical watch that reflects the ethos of high end watchmaking and high speed racing.

"We are honored to be a major partner with ERT, a team that stands at the vanguard of technological advancement and environmental responsibility," added Oliver Ebstein. "This is an affirmation of Formula E's growing eminence in the sporting world and its compatibility with the luxury sector. The collaboration promises to elevate both our brands in celebrating the art of precision and the spirit of the future."


 

About ERT Formula E Team
The ERT Formula E Team has participated in the ABB FIA Formula E World Championship since its inception and won the inaugural Drivers' Championship title as Team China Racing in 2015. Based at the home of British Motorsport at Silverstone Circuit, the ambitious team is committed to challenging the status quo of Formula E and is fast establishing itself as a respected challenger team among the giants of the industry.


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AUGUST 13 2025    |    Novelties

The Golden Era Begins: Mirrored Force Resonance in Rose Gold

Armin Strom proudly unveils a new expression of its horological mastery with the launch of the Mirrored Force Resonance in 18K Rose Gold. This limited edition marks a significant milestone for the brand’s most iconic timepiece, blending technical innovation with timeless elegance.

A First in Rose Gold

For the first time, Armin Strom’s signature case is crafted from 18K rose gold, offering a warm and luxurious aesthetic. The 43 mm case features alternating brushed and polished finishes, enhancing its sculptural presence. Beneath the sapphire crystal, a bold black off-centre dial showcases a handcrafted sunray guilloché pattern, created using a traditional rose engine lathe. A chapter ring with circular finishing adds depth and texture, while a dark grey Alcantara strap completes the refined look.

Resonance Engineered for Performance

At the heart of this timepiece lies the Caliber ARF21, a manually wound movement that exemplifies Armin Strom’s pioneering work in resonance watchmaking. The patented Resonance Clutch Spring synchronizes two independent balance wheels, enhancing precision and chronometric stability. A pusher at 2 o’clock resets the twin seconds counters, offering a visual demonstration of the resonance mechanism’s accuracy.

Craftsmanship Without Compromise

Every surface of the movement is meticulously hand-finished, visible through sapphire crystals on both sides of the case. Techniques such as hand-beveling, black polishing, perlage, and circular graining highlight Armin Strom’s commitment to haute horology. Each watch is assembled twice to ensure mechanical integrity and flawless finishing.

Limited Edition of 15 Pieces

This exclusive release is limited to just 15 pieces, each priced at CHF 88,000. It represents a rare opportunity to own a timepiece that embodies both technical brilliance and artisanal beauty.
A Statement from Claude Greisler

“The introduction of an 18-karat rose gold case marks a significant milestone for the Mirrored Force Resonance series. This choice of material not only enhances the aesthetic appeal but also underscores our commitment to offering a diverse range of options to our clientele,” said Claude Greisler, Co-Founder and Master Watchmaker at Armin Strom.

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JUNE 25 2025    |    Novelties

Introducing the Armin Strom Gravity Equal Force Ultimate Sapphire Blue

We are thrilled to announce the launch of the Armin Strom Gravity Equal Force Ultimate Sapphire Blue, a masterpiece of Swiss horology that combines technical innovation with glacial elegance.

Design & Aesthetics

The watch features a 41 mm stainless steel case and an off-center transparent sapphire crystal dial with a subdial. The main plate, crafted by Kari Voutilainen, showcases a stunning glacial blue guilloché pattern. The color palette of silvery greys and soft blues is inspired by the serene beauty of Swiss glacial lakes. The watch is completed with a blue nubuck leather strap with ice blue stitching.

Movement & Mechanics

Powered by the proprietary Caliber ASB19, the Gravity Equal Force Ultimate Sapphire Blue is the world’s first automatic movement with a patented stop-work declutch mechanism and Geneva cross. This ensures consistent torque and precision across a 72-hour power reserve. The movement is visible through both the front and back sapphire crystals, and features hand-finished components with perlage, Geneva stripes, and circular graining.

Craftsmanship

Each watch is assembled twice to ensure reliability and refinement. Every component is hand-finished in Biel/Bienne, emphasizing traditional techniques and an open-worked design.

Brand Philosophy

Armin Strom celebrates Swiss horological tradition and innovation. Founded in 1967 and revitalized in 2009 by Claude Greisler and Serge Michel, the brand is known for exposing movement mechanics on the dial side. Their motto, “The Science of Movement,” reflects their dedication to precision and craftsmanship.

Limited Edition

The Gravity Equal Force Ultimate Sapphire Blue is limited to just 25 pieces per year, making it a truly exclusive timepiece.
 

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NOVEMBER 12 2025    |    Novelties

Neo Digiteur: Chronoswiss Revives the Mechanical Digital Icon

Chronoswiss proudly unveils the Neo Digiteur, a bold reinvention of an icon that first challenged convention two decades ago. Originally introduced in 2005 by founder Gerd-Rüdiger Lang, the Digiteur was a mechanical digital timepiece—a watch without hands—that defied expectations and celebrated horological artistry. Today, the Neo Digiteur returns sharper, stronger, and more modern than ever, crafted in stainless steel and infused with the pioneering spirit of its predecessor.

The design is architectural and tailored, with a rectangular case measuring 48 by 30 millimeters. Its sculptural lines are accentuated by sandblasted and polished finishes, while a reimagined onion-style crown ensures both elegance and ergonomics. At its heart lies a rare complication: a jumping hour regulator without hands. Time is displayed through three apertures—the jumping hour at twelve o’clock, digital minutes at center, and running seconds at six o’clock—creating a mechanical digital regulator that feels futuristic yet deeply analog.

Powering this display is the hand-wound Chronoswiss Caliber C.85757, beating at 3 Hz and offering a 48-hour power reserve. Developed entirely in-house, the movement features artisanal details such as hand-guilloché bridges and a sapphire crystal caseback that pays tribute to historic Fleurier calibers. Two limited editions express distinct personalities: Neo Digiteur Granit with an anthracite dial and Neo Digiteur Sand with a warm 4N sandblasted finish. Each version is limited to just 99 pieces, making the Neo Digiteur not a reproduction, but a true reinvention—a collector’s piece and a statement of mechanical artistry.

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JUNE 05 2025    |    Novelties

Greubel Forsey Redefines Haute Horlogerie with the New GMT Balancier Convexe

Greubel Forsey unveils its new GMT Balancier Convexe. As the Earth takes centre stage within a newly reimagined amphitheatre, the hours, minutes, seconds, second time zone, and universal time indications become both companions and spectators to its quiet revolution.

The new GMT Balancier Convexe replaces its predecessor entirely – not as a variation, but as a complete reinterpretation. With a redesigned case, an integrated power reserve, and enhanced ergonomics, it becomes the purest expression of our GMT complication to date – and the only GMT model in our current collection.

A refined evolution
– Titanium Convexe case now more compact at 42.90 mm for improved wearability.
– New 72-hour power reserve indicator seamlessly integrated into the dial.

Technical enhancements
– 496 components, 73 more than its predecessor.
– Inclined escapement suspended beneath polished steel bridge.
– Real-time rotating globe in layered amphitheatre.
– Sapphire disc on caseback with 24 cities, La Chaux-de-Fonds replaces Paris.

Exclusivity
– Limited to 22 pieces worldwide.

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MARCH 25 2026    |    Novelties

SÄNTIS BY STREHLER - The world on your wrist

Three years ago, independent watchmaker Andreas Strehler launched his new brand, Strehler, to present his philosophy and craftsmanship in a more accessible form. The first model, Sirna, was designed as an essential time‑only watch that distilled his precision, expertise, and uncompromising finishing. The second model, Säntis, takes the brand naturally into the realm of complications. Like Sirna, which was named after the town Sirnach, Säntis draws its name from the mountain near Strehler’s workshop, the highest peak of the Appenzell Alps.

World Time Concept & Crown Operation
Responding to a collector’s request and inspired by his earlier Sauterelle Heure Mondiale, Strehler created a world time watch that remains elegant, intuitive, and deeply personal. Säntis uses a Cottier‑style world time display operated entirely by a single three‑position crown—preserving design purity and simplicity. The 40 mm medical‑grade stainless‑steel case blends refinement with ergonomics and stays below 10 mm thick even with the added mechanism.

Titanium Dial & Time Zone Display
The titanium dial features a sculptural three‑dimensional texture, individually machined, engraved, and hand‑polished. Its pattern is adapted from a design created with Eric Giroud for Sirna. Surrounding it, the 24‑hour ring marks day and night and rotates once per day, aligning with a fixed city ring listing 24 time zones. Central European Time is indicated by “Strehler” rather than a city, and DST‑observing cities are marked with a sun symbol. Both the city disc and 24‑hour disc use luminous printing, with additional luminous dots along the minute track.

Colour Options, Hands & Movement
The titanium dial features a sculptural three‑dimensional texture, individually machined, engraved, and hand‑polished. Its pattern is adapted from a design created with Eric Giroud for Sirna. Surrounding it, the 24‑hour ring marks day and night and rotates once per day, aligning with a fixed city ring listing 24 time zones. Central European Time is indicated by “Strehler” rather than a city, and DST‑observing cities are marked with a sun symbol. Both the city disc and 24‑hour disc use luminous printing, with additional luminous dots along the minute track.

Strap, Presentation & Limited Production
The Säntis comes with a subtly grained brown calfskin strap with contrasting off‑white stitching, and other colours are available upon request. Its steel pin buckle is crafted in‑house, echoing the case’s lines. The watch is delivered in a beechwood box with a cognac leather travel pouch. While not limited, production is naturally restricted due to the fully in‑house manufacturing of cases, dials, hands, and movements, resulting in only 30–50 watches per year shared between Sirna and Säntis.

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gérald genta Introduces Gentissima Oursin 41 with Meteorite Dials

gérald genta continues its legacy of audacious elegance with the launch of two new references in the Gentissima Oursin collection: Blue Meteorite and Green Meteorite. These timepieces mark a bold evolution of the iconic design first imagined by Mr. Gérald Genta in 1994, inspired by the delicate yet resilient form of the sea urchin.

A Design Born from Nature and the Cosmos
The Gentissima Oursin 41 features a 41mm sandblasted Grade 5 titanium case, meticulously set with 234 white gold beads, echoing the organic geometry of the sea urchin. At its heart lies a dial carved from a fragment of meteorite—a material born from the stars—making each watch a unique, one-of-one creation. The natural crystalline structure of meteorite ensures that no two dials are alike, offering collectors a truly rare expression of artistry.

Sporty-Chic Meets Haute Horlogerie
Combining rubber straps and titanium architecture with luxurious gold accents, the Gentissima Oursin 41 is designed for everyday wearability without compromising sophistication. A curved sapphire crystal, faceted with a subtle octagonal profile, protects the dial and enhances its dynamic character. Gold hands filled with Super-LumiNova featuring a pink hue—a tribute to Mr. Genta’s favorite color—ensure legibility and elegance.

Mechanical Excellence
Inside beats the Zenith Elite GG-005 automatic movement, boasting a 50-hour power reserve, 4 Hz frequency, and an 18K yellow gold oscillating mass, visible through a sapphire caseback. With 50m water resistance and a comfortable rubber strap, this timepiece is as practical as it is artistic.

 

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