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Greubel Forsey Announces Leadership Transition

APRIL 29 2024    |    Brand News

It is with great pleasure that we inform you of a leadership transition at our partner Greubel Forsey. After four outstanding years as CEO, Antonio Calce will be passing the torch to his close colleague Michel Nydegger to assume the CEO position on August 5, 2024. We extend our sincere gratitude to Antonio Calce for his exemplary leadership, dedication, and contributions during his tenure, which have greatly furthered Greubel Forsey's success both financially and in organizational development. 

Michel Nydegger is a long-standing member of Greubel Forsey's Atelier who has acquired invaluable experience in his various roles since 2016. Over the past four years, he has superbly led Marketing & Communication under Antonio Calce's direction. His appointment as CEO reflects his deep understanding of Greubel Forsey's vision and strategic goals. 

Antonio Calce will take on the role of Vice President and ensure a seamless transition. Meanwhile, Greubel Forsey will remain independently owned under the continued leadership of Robert Greubel, Stephen Forsey, and Antonio Calce. 

As a valued partner of Greubel Forsey, we appreciate your loyal support and look forward to continuing our partnership under Michel Nydegger's new stewardship. This leadership transition will assure Greubel Forsey's position at the forefront of fine watchmaking for many years to come.


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JUNE 18 2025    |    Novelties

Armin Strom Unveils the Gravity Equal Force Ultimate Sapphire Rose Gold — A Masterpiece of Mechanics and Elegance

Independent Swiss watchmaker Armin Strom proudly presents the Gravity Equal Force Ultimate Sapphire Rose Gold, a timepiece that exemplifies the brand’s commitment to horological innovation, artisanal craftsmanship, and visual harmony.

Encased in 18K rose gold, this limited-edition watch features a sculptural movement architecture that plays with tone and texture. A brown guilloché mainplate, rose gold-colored bridges, and a floating off-centre sapphire dial create a refined and coherent composition. The watch is paired with a matte brown nubuck leather strap, adding an earthy elegance to the overall aesthetic.

At the heart of the timepiece is the Caliber ASB19, Armin Strom’s groundbreaking automatic movement. It incorporates a patented stop-work declutch mechanism and Geneva cross within the barrel, ensuring consistent torque delivery throughout its 72-hour power reserve. A micro-rotor enables efficient winding while preserving the symmetry and visibility of the movement — a hallmark of Armin Strom’s design philosophy.

Every component, visible or hidden, is hand-finished to haute horology standards. Techniques such as beveling, straight-graining, perlage, Geneva stripes, and black-polished screws are applied with precision and care. The mainplate features a “grain d’orge” guilloché pattern, crafted by master artisan Kari Voutilainen using a traditional hand-operated machine.

This exceptional timepiece is limited to just 25 pieces per year, making it a rare and radiant statement in the world of independent watchmaking. It is a testament to Armin Strom’s philosophy: Mechanics First. Always.

This exceptional timepiece is limited to just 25 pieces per year, making it a rare and radiant statement in the world of independent watchmaking. Priced at CHF 39,400, it is a testament to Armin Strom’s philosophy: Mechanics First. Always.

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NOVEMBER 13 2024    |    Novelties

To mark the 16th anniversary of the manufactory, Moritz Grossmann presents the limited-edition ENAMEL ROMAN Vintage

Black is the absence of light. This is the physical definition of a colour that is synonymous with classicism and elegance. At Moritz Grossmann, black is used to form stylish contrasts and also serves as a testament to the highest standards of craftsmanship. The limited-edition ENAMEL ROMAN Vintage, for example, has an enamel dial whose manufacture presents multiple challenges. With this, Moritz Grossmann has chosen the occasion of its 16th birthday to once again shine the spotlight on the expertise of the ateliers and workshops in Glashütte.

Tradition requires renewal, otherwise it remains stagnant in the past and cannot survive. This is an approach that Moritz Grossmann has embodied since 2008: the manufactory opened 16 years ago as a tribute to one of the most exceptional personalities in the history of watchmaking in Glashütte. Moritz Grossmann was an innovative watchmaker and, with the founding of the German Watchmaking School in Glashütte, influenced a generation of artisans.

His values and vision now live on in the Moritz Grossmann manufactory, which crafts a small but exquisite collection of sophisticated watches that always remain true to the standards of the man who gave the manufactory its name. Characteristics of these timepieces include exclusive manufactory movements with innovative details that are designed, made and finely decorated in-house in the company’s own workshops. The highest of standards also come into play when finishing the watches, as impressively demonstrated by the special model marking the 16th anniversary of the manufactory.
 

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JULY 18 2025    |    Novelties

Chromatic Precision: Armin Strom Orbit in Lime & Ice

Armin Strom, the independent Swiss watchmaker renowned for its openworked designs and mechanical innovation, proudly unveils two striking new additions to its System 78 collection: the Orbit Lime Green and Orbit Ice Blue.

These limited edition timepieces—each restricted to just 20 pieces worldwide—introduce vibrant new fumé dials that blend bold aesthetics with technical mastery. The Lime Green model radiates energy and modernity, while the Ice Blue version offers a serene and sophisticated presence. Both dials feature a gradient effect that transitions from vivid color at the center to deep black at the edges, enhancing the visual depth of the openworked design.

A World-First Date Display on Demand

At the heart of both models lies the Armin Strom Manufacture Caliber ASS20, the world’s first movement to feature a date display on a ceramic bezel that appears only when activated. A pusher at 10 o’clock engages the date hand, which points to the current date and advances automatically at midnight. A second press returns the hand to its neutral position, offering a playful yet practical complication powered by a column-wheel mechanism.

The movement also incorporates Armin Strom’s patented Equal Force Barrel, delivering consistent energy for a stable 72-hour power reserve.

Haute Horology Craftsmanship

Each Orbit model is meticulously hand-finished at Armin Strom’s Manufacture in Biel/Bienne, employing traditional techniques such as anglage, perlage, and circular graining. The off-center dial is paired with rhodium-coated hands enhanced with Super-LumiNova®, ensuring legibility and elegance. The watches are housed in a stainless steel case with a fixed ceramic bezel and come with a matching bracelet featuring a double-folding clasp.

The Science of Movement

Founded in 1967 and revitalized in 2009, Armin Strom continues to push the boundaries of horological innovation. Every timepiece is designed, developed, and assembled in-house, reflecting the brand’s commitment to transparency, craftsmanship, and mechanical excellence.

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OCTOBER 02 2025    |    Novelties

Moritz Grossmann Presents the New BENU Power Reserve: Tradition Refined

Moritz Grossmann, the independent Saxon manufacture celebrated for its uncompromising craftsmanship and technical ingenuity, introduces the latest evolution of its iconic BENU Power Reserve. This new interpretation embodies the brand’s guiding principle: progress in harmony with tradition.

A Dial That Captures Light and Time
The dial is the face of a watch — a canvas where heritage meets artistry. For the first time, the BENU Power Reserve combines its signature linear power reserve indicator with Azurage decoration. This intricate guilloché pattern of ultra-fine concentric grooves animates the outer chapter ring, creating a captivating interplay of light. The softly textured matte center in shimmering argenté silver contrasts with applied blue numerals and indices, while the brand logo and minute track appear in understated grey.

Completing this refined composition are newly designed hands, handcrafted from steel in the Glashütte atelier. Each hand is meticulously beveled, polished, and then heat-blued using traditional thermal treatment. Their elegant curvature and needle-fine tips exemplify the precision and artistry that define Moritz Grossmann.

The Poetry of Mechanics: Power Reserve Indicator
Mechanical timepieces invite interaction, and the power reserve display is a charming expression of this dialogue. Positioned beneath 12 o’clock, the linear indicator reveals a two-tone bar driven by a differential gear train. When fully wound, the bar appears white; as energy diminishes, a blue segment gradually advances — a subtle yet constant reminder of the living mechanism on the wrist.

Inside the Case: Calibre 100.2
At the heart of the BENU Power Reserve beats the Calibre 100.2, an evolution of the manufacture’s foundational movement. This hand-wound calibre incorporates a differential mechanism for the power reserve display and features the brand’s signature innovations: manual winding with a pusher, a cantilevered balance cock with micrometer screw adjustment, and a separately removable winding module. Through the sapphire crystal back, the movement reveals its artistry — broad Glashütte ribbing, hand-engraved cocks, and raised gold chatons secured by blued screws.

Classic Elegance in Every Detail
The BENU Power Reserve is offered in rose gold and white gold, each with a 41 mm case that reflects the brand’s commitment to timeless proportions. The case surfaces are finely brushed to a soft matte sheen, complemented by a cross-grooved crown and slender lugs. A grey hand-stitched leather strap with blue stitching echoes the dial’s accents, completing a harmonious design that speaks to connoisseurs of understated luxury.

A Legacy Reimagined
Founded in 1854 by visionary watchmaker Moritz Grossmann, the Glashütte tradition was revived in 2008 by master watchmaker Christine Hutter. Today, the manufactory continues to honor its heritage through innovation, artisanal excellence, and a dedication to the finest German craftsmanship.

 

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JULY 04 2025    |    Novelties

Moritz Grossmann GMT Guilloche Limited Edition Dual Time Zone Watch with Hand-Guilloché Dial

The Moritz Grossmann GMT Guilloche is a celebration of global exploration and fine German watchmaking. Inspired by the colors of nature and the rhythm of travel, this dual time zone watch is available in two striking dial variants: matte green, evoking serene meadows and hidden coves, and vibrant orange, reminiscent of the glow of a setting sun.

Dual Time Functionality

Designed for the modern traveler, the GMT Guilloche features a 24-hour time zone ring encircling the dial. A distinctive arrow-shaped hand tracks a second time zone, offering intuitive day-night orientation. Local time is displayed via central hour and minute hands, with a small seconds subdial at 6 o’clock. A dedicated crown at 10 o’clock allows seamless adjustment of the second time zone without affecting the main time.

Masterful Craftsmanship

Each dial is hand-engraved using the traditional guilloché technique, creating intricate geometric patterns that shimmer with light. The green dial is paired with blued steel hands, while the orange dial features polished steel hands—both handcrafted in Glashütte.

Engineered for Precision

Inside the watch beats the calibre 100.8, a manually wound movement crafted in-house and regulated in five positions. It features 253 components, 26 jewels, and signature Grossmann innovations including the 2/3 plate with raised gold chatons, cantilevered balance cock with micrometer screw, and a separately removable winding mechanism. The second time zone mechanism is seamlessly integrated on the dial side, ensuring precision and harmony.

Limited Edition

Encased in stainless steel and fitted with a hand-stitched black alligator leather strap, each GMT Guilloche model is strictly limited to 8 pieces worldwide, making it a rare collector’s item.

Discover the Art of Glashütte

Moritz Grossmann continues to honor its founder’s legacy by blending traditional craftsmanship with modern innovation. The GMT Guilloche is a wearable work of art—an invitation to wear the world on your wrist.

 

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